How do infomediaries and consumer information websites increase the intensity of competitive rivalry?
A. by shifting customers away from issues of price
B. by making competitors in cyberspace seem less equally balanced
C. by consolidating the marketing message that consumers use to make a purchase decision to a few key pieces of information that the selling company has little control over
D. by highlighting unique selling advantages of a firm
Answer: C
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MGMT 449 Chapter 2
- A resource is valuable and rare but neither difficult to imitate nor without substitutes. This should enable the firm to attain ____________.
- All of the following are examples of socially complex organizational phenomena EXCEPT:
- A variety of firm resources include interpersonal relations among managers in the firm, its culture, and its reputation with its suppliers and customers. Such competitive advantages are based upon ____.
- A crash R&D program by one firm cannot replicate a successful technology developed by another firm, when research findings cumulate. This is an example of ____________.
- A competitive advantage based on inimitability can be sustained for at least some time if it has the following characteristics:
- For a resource to provide a firm with the potential for a sustainable competitive advantage, it must have four attributes. Which of the following is not one of these attributes?
- _________ are the competencies or skills that a firm employs to transform inputs into outputs.
- Apple combines and packages proven technology in new and innovative ways. This is an example of its use of ____________.
- Typically embedded in unique routines and practices that have evolved and accumulated over time such as effective work teams is which of the following:
- In the resource-based view of the firm, examples of tangible resources include:
- The three key types of resources that are central to the resource-based view of the firm are:
- The resource-based view (RBV) of the firm combines two perspectives:
- In a retail service industry, which of the following is not a primary value-chain activity?
- A marketing department that promises delivery faster than the ability of the production department to produce is an example of a lack of understanding of the _____________.
- For firms such as CarMax, information systems have been a source of competitive advantage. Their proprietary information system captures, analyzes, interprets, and disseminates information about all cars on the CarMax lot. Which of the following can be attributed to this information system?
- Although general administration is often viewed only as overhead expense, it can become a source of competitive advantage. Examples include all of the following EXCEPT:
- According to value-chain analysis, which of the following would be considered part of the general administration in a firm?
- Human resource management consists of activities involved in the recruiting, hiring, training, development, and compensation of all types of personnel. It supports _______________.
- Which of the following lists consists of support activities?
- Which of the following is a support activity?
- Customer service includes ________.
- ________ is/are associated with collecting, storing, and distributing the product or service to buyers. They consist of warehousing, material handling, delivery operation, order processing, and scheduling.
- XYZ Corp. is focusing on the objective of low-cost, high quality, on-time production by minimizing idle productive facilities and workers. The XYZ Corp. is taking advantage of a __________ system.
- Which of the following is not an advantage of Just-In-Time inventory systems?
- Which of the following examples demonstrates how successful organizations manage their primary activities?